moot from 4chan, Ben Huh founder of the Cheezburger Network, Jamie Wilkinson and Kenyatta Cheese from Know Your Meme, and Greg Rutter of Youshouldhaveseenthis.com discuss “Mainstreaming the Web” at ROFLcon II. Molly also interviews Tim Hwang, founder of ROFLcon & Jonah Peretti, founder of BuzzFeed and co-founder of the Huffington Post on this subject. Assets: Pile of Money, Money Roll, Smaller Pile of Money, Money Sign, Money, I Has It! Lolcat, Three Keyboard Cat Moon, monster lolcat, the internet the picture, lolcat 3, roflcon shot. This episode is hydrated by vitaminwater!
@deathsshadow1108 You're subbed to Rocketboom, I hope you're JK.
OMG MOOT HAHAHA HE WAS AT A CONFERENCE...what a newfag
@deathsshadow1108 You don't wanna know.
@ridjf you always need more cowbell
@deathsshadow1108 Delete that comment, quickly.
@Aeonhem He has been going to them for years.....
This...totally rocked my brain. I wish I could have been there!
The lols, Do it for them... you will not make money from the internet and this goes to show any original idea can and will be copied for somone elses profit never loose sight of the true purpose... trolling is a art
@AARONMACKENZIE
Fuck off and die.
i would fuck the shit out of molly.
Hi i'm 12 and what is this?
ALL HAIL MOOT!!!!!!!!!!!
Fucking moot is awesome.
@mutantmachine Hi theres a thing called google that was created for such reasons as answering questions
Can someone PLEASE tell me what "goatse" is?!?
@PsychedelicVideos I would fuck the shit out of m00t.
@Aeonhem F*ck you, moot is the lord of all oldfags. Even logically, he is.
@bmmadsen SEIG HEIL!
@psib93 Part of him must be like /b/.
god, so many internet rockstars in the same place! AAHHH makes my brain explode!
man.. if internet culture became the dominant culture... holy.. that would be crazy.
@TheColombianOne When I think 4chan, I think: "Don't seed advice of it. They make you go to hell, or die, or both."
@JMietser so...let me get this straight, out of all the stupid fuckwit responses to this youtube video, for example "Cans someone PLEASE tell me what "goatse" is?!?" by Julieluvzu, you chose to comment on MINE degradingly? Dude...come on.... I didn't say he was at 1 conference nor did i say he was finally at a conference, pick your battles I know he's been at heaps, I suppose I only said that to get my word out that I understood who he was a pose to all the newfags who don't. Smile more :)
goatse is nasty
@deathsshadow1108 Go google "goatse picture" if you want to see what it is.
it's just me or moot looks skinnier on every single new video he's on??
Ben Huh is a tool
poor moot ;(
i feel eye raped
Someone needs to autotune this and post. thnx I'll wait :)
I want that image!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
I like Molly's 2nd outfit better than her 1st. Good video.
The nerds made this whole thing happened... Yay nerds!
@Klankumz plz.
It is quite interesting that internet culture is the only one that can be common to all people, which is why it has the potential to be the largest culture out there. Everyone can identify with it.
Woah, Moot was there?
@luckystrke Nerd pride FTW!
Holy fuck, it's moot.
@deathsshadow1108 good luck.
i love how in the end they all hug, but yours truly mootles is left out/wants to stay at the side. cause that's fucking 4chan.
oh i wish i could be a loser like them!
moot, you are my hero
post traumatic stress clarinet boy
@mememolly Don't get upset that I had a good idea MOLLY!!!!
"Internet culture" was much more fun before 2003.
@kite10122 And aren't you adorable? What a cute barely-sapient ape you are. Coochie coochie coo.
@meele1110 Perhaps my view is skewed due to me being a so-called "normalfag." Do tell me how I'm wrong. I yearn to be enlightened.
DONT LOOK UP GOATSE
HOLY ASSBALLS!!!! IT'S MOOT!!!!
aw.. how cute. a bunch of nerds holding a conference about some character from star trek.
That is one GIANT room full of nerds... J/K... This is just fascinating!
Wow, talk about ruining memes by overanalyzing them
STOP Making shitty videos and MAKE MOLLY TIT SLANG. !!!
everyone should google goaste now...
safe search off.
MOOT IS OUR QUEEN
4:34 no group hug for moot :(
All their base are to us
what am the sky
Ben Huh<--- kick ass name
First po- CRAP I MISSED IT! HOW ARE THERE 7 PAGES OF COMMENTS? It was just released today, wtf.
O RLY?
"Internet culture becoming the power culture in the world"
Greeeeaat. This 'culture' where name calling is a sport, where immaturity is a virtue, where trolling is a lifestyle, where anonymity breeds our worst instincts & destroys civility...this is the culture we are clapping for?
(he said ironically as he was participating in this very same thing)
Fuck you Moot!!!!!!!!!!
lolll no love for moot at the end
all your pop culture are belong to us
I like how Moot is an elitist prick.
Interwebz
Serious Business
that must have been a cool discussion to see. got anymore (and a longer version) of it on video?
@tubelev moot was in the group hug but they didn't show it. Look at the pics on the knowyourmeme blog.
Moot kinda seems like an asshole..but I guess I would be too if I was the admin of 4chan....
i love how everyone started to grope Ben Huh at the end...
and what is the name of that picture starting at 2:39!!?! looked crazy
I've never heard the word "goatse" pronounced before... interesting
@bgordon647 Probably because you don't have social interactions in real life.
Greg Rutter, Calm the f**k down
I beleive in RaptorJesus
Can someone tell me where I can get that Big Meme-Mashup
Picture they showed in the Middle of the Video?
Thx
haha god jesus and plot holy ghost loses... internet wins
4:30 *internet hugz*
Moot: ehh, i better not...
@CENTENOMONTOYA
AMEN, BROTHER.
Raptor Jesus is our savorer.
Moot is so cute.
I WANT THAT WOLF SHIRT.
his last name is cheese? so it's Mr. Cheese?
4:28 2nd row, third person in, that's that weird looking chick from MAKE, lol.
Random group hug? :P
I think were getting ahead of ourselfs here,the term meme hasn't really gone mainstream yet nevermind anything else.
The internet will become the number one information/entertainment source in a matter of decades. I don't have a problem with that, as long as it remains annomous.
Look at all those internet bigwigs in there. You've got Fail Blog, 4 chan...I don't know who the others are
HOLY FUCK HE HAS A WOLF SHIRT!
lolz raptor jesus FTW!
/b/tard here. Indeed the internet memes are wild and can't be stoped. We have a tool to create incredible content, and memes are just a part of it.
P.S.: And Molly gets prettier everytime we see her.
@DinobotTM2
Rules 1 and 2...
@LeeroyFan101 Only apply to raids you fucking faggot oh my god I hate you.
@LeeroyFan101 /b/
LOL They all have Three Wolf Moon shirts!
does a ten pound bag of flour make a really big biscuit!?!?! Not without a really big OVEN!!!
Kenyatta Cheese... Really? His name is a meme...
@darkbutterfree
Wrong nigger!
@LeeroyFan101HURR DURR NIGGER YOU ARE SO FUNNY
I think the "mainstream" line is going to blur very soon.
@darkbutterfree
Damn right I am
Holy shit! that's MOOT! MOOOOOOOOOOOOOOOOOOT!!! <3
Anyone noticed the guy walking with a book in the background at the beginning?
So moot is all "cool hug let's hug" and then backs out. I lol'd.
memememe
I did NOT expect to see moot. Pretty awesome.
MOOOOT
<3
(Only Man I'd go gay for)
+ an Epic QUOTE!!!
" I run a site that produces memes "
where oh where do i find that huge epic meme picture?
WOW, who was that incredibly good looking guy next to molly?! Even though I am a guy I am stunned, his T-Shirt was so, I can't find the right words to say this, it was just incredible. The three Wolfs made him look like a "lone Wolf" if you get my catch.
quite possibly the largest gathering of nerds ever, besides blizzcon and korean starcraft tournaments
Keyboard cat makes me sad now, cause he died :(
@DinobotTM2 shut up nerd
Jesus Christ.
I used to be a part of 4chan long before lolcatz or any of that came to being. (Yes, I'm an oldfag. No, I'm not proving.)
I did not expect the whole meme "industry" to inflate this much. I mean... there's a CON for it now?
I actually quit /b/ because of the retarded repetition and massive amounts of 'tard that got slung around there, memes included.
(Notice I said I quit /b/, not 4chan. 4chan is still awesome for porn.)
What is this world coming to.
...And when is the next Con?
The world can be brought together with a device that half of the world uses for porn. I love it.
new colture indeed
What Makes a Meme Go Mainstream?
Family Guy. /thread
Pictures of me were on 4chan once. e_e;
@Hopeful71 diaf LOL
GTFO OFF MY INTERNETS
moot is THE fucking MAN
@Hopeful71 ur doin it wrong
go moot
What does it mean meme?
@Evilbottom newfag!!! this is youtube not a thread.
Was...... Was that moot? O.O
@TranceElevation Nothing TranceElevation... nothing... gtfo the internet
@Syeno little ass-licker.
@TranceElevation cry more.
@TranceElevation rawr
phail much?
@Hopeful71 Yes because it should be the norm for this to happen ._.
Goatse....not mainstream?....I'm going to show goatse to my children when they are 5, no problem ^_^
Also love how moot doesn't like any of those guys and just sits off to the side when they hug.
@DrMopZodiac Succhialo merdaccia.
moot <3
@Hopeful71 GTFO
the end is near
Memes go mainstream cause they are accesible to everyday people and not just /b/tards. My 70 Year Old Grandma loves LOLCats but she still has no idea who Gordon the Pringles Giraffe is or the epic story of EBM.....
4chan is a fucking cesspool
Moot forgot his hat...
@dahuntersdoom derpderp
@Hopeful71 Every culture has its narsescent side. For every neo-classical nude oil painting, there is a Nuts Magazine.
i thumbs up for molly but almost thumbs down for the sweat shirt she was wearing
interesting factualisation. :)
The truth will never go mainstream, because the doughheads on the net are too busy watching cats masturbate with cheeseburgers.
http://www.thewoodwardreport.com/#/savage-on-terrorism/4540739219
MOOTYKINS!!!!
@Hopeful71
Whatever this is it is still a culture
I would BANG moot.
lol at the group hug.
i know all of the website that were represented except for one. i am very proud of my ignorance because i have not completed 100% of nerdness yet.
He's got a t-shirt with three wolves and a moon. EPIC.
haha he's wearing a kassemg tshirt
4chan rules the internet,7chan is 4chan's gay friend
hey 'twas only a glimpse (in this (RB) episode (and this is merely a (thinly disguised and) fleeting comment)), but i think i (or was it you?) saw an expert panel behind a (seemingly) 60's (i.e. just like my grandparent's summer (or maybe winter?) cottage...perhaps (again) from maybe the 70's, 50's; or even the 80's) -- style woodened (wood) paneled (as in: decorated with panels or wainscoting) kinda counter-top living-room ('mod' paneling) kinda-thing -- as i vaguely remember it (poison ivy and oak or sumac); fronted with such exquisite, (cutting-edge) gold-ribboned, paneling.
so.
"Is the current parenthesis opened or closed?," professed (and/or asked) Dr Will RemodelForFree, Jr., from his elevated lecturn).
The meme will inherit the earth.
rule 1 & 2
@Hopeful71
Damn straight!!! if anyone who is into this stuff is every bit of a douche(the ugly part of the net)!! ok i love lolcats and other memes but dammit dude!! boundaries!!! every culture has boundaries..
internet culture must have its boudaries no matter what...
general memes should push through..
other memes like goatse should remain in the net
and lets keep trollin to a minimal...
cause nobody an i mean nobody should pull a mel gibson on an internet scale.
the internet is fucking gay
moot, one of the most powerfull people on the internet
What's 4chan? Is this guy's real name Moot? What a weird name...
FUCK YOU MOOT, YOU'VE RUINED SOCIETY!
Really interesting video, this is why i subscribed, know your meme and stuff like this, the other stuff i can do without really.
some guy in my school was running for head boy (organises graduation party etc) and one of his posters was the 'yo dawg' meme. I don't like when meme's go mainstream.
lol the guy with the brown shirt at 3.00
I just lost the game.
PROFIT!
ah... my wish has been granted.. thank you ROCKETBOOM!
@Hopeful71 No culture is perfect
2:28 digizoomWHA?
@Hopeful71
Isn't internet culture such a beautiful thing? I applaud the internet for bringing out the uncensored face of humanity. It all depends on how you look at it. Whether you are the one dealing the hurt or the receiving it would totally change the way you see the culture. The world is not all about rainbows and butterflies. This is the harsh reality that is present and is thriving on the internet. :)
@hesteaeble DAMN YOU ! .. I just lost the game too :(
MOOT <3
@Hopeful71
I think that internet is really sincere, so immaturity, flames, trolling...Are just a reflection of a real human thought, in a moment, a day or a month.
Internet society does not sucks. The real problem is the human itself
its not really "I liked it first so you suck" its more about how most people don't understand them and rape them of there original meaning. for example I have seen some horrible horrible rick roll reaction videos that are set up by people that don't even understand the basic concept of I'm never gonna give you up I'm never gonna let you down I'm never gonna turn around and desert you...
@Llythe
Yeah, but you've gotta love it, deep in your heart. Yep...
Memes going mainstream is not good. Memes are for interwebz not for retards IRL that don't know anything on the internet besides Facebook. Mainstream pretty much ruins it mostly.
you forgott to link /b/ faggots :)
@BGDarkRipper Remember rule 1 and 2 faggot
and with this video the cancer that's killing /b/ strikes it's final blow....Unless we can scare off newfags.
oh shit, its moot xD
moot's the one who still lives in his parents house, yet if it wasn't for him, none of the others would be getting rich. Funny how that works.
@mememolly cant be unseen :(
Gross memes can go mainstream, 2girls1cup did.
lol moot lokks like some kinda basement dweller compared to the others
how can it be a meme going mainstream when most ppl don't know or care for memes.....coz most people are socially viable enough to make thier own jokes.....
don't need to copy the same old joke from another person....only nerds need that so...its more like going into nerd-stream....don't you think?....
Holy fvcking nerd convention. I can't believe people try and talk about internet memes with any degree of seriousness. Internet memes are mindless entertainment. They're like fart and dick jokes.
No one should be promoting the idea that this shit has any sort of real cultural significance - because, if that were the case... humanity would be headed for the shitter.
Why is Molly less bouncy and looks smaller in this? What the HELL IS HAPPENING?!!!
amen you rock guys!
Seriously, if yer going to give internet memes this much thought, you might wanna do humanity a favor - and just go die in a fire.
@ThePANormous
Only newfags care about that stuff man. Grow up.
@diamonddragoniori LMAO...the freaking nerds in that conference....XD
they need to learn what society as a whole thinks....not propagate what fellow nerds think.....
lol moot is there =D
mainstream media can destroy memes.
Moot rules.
@meele1110 racist
@Gullfisken89 only newfags call newfags newfags
It's all great except the fact that the definition of "meme" is rapidly shifting towards "silly internet shit".
lol moot
omg its moot
internet = porn and more porn. what's bad about it? :)
The Avengers of Meme.
I want that wallpaper at 2:38-2:54.
Rocketboom is increasingly slipping from "Internet culture" to "Meme subculture"
Really interesting video. Thanks.
MOOOOT :D
lol moot was there?
OMG IT WAS MOOT!!! I do believe this the first time I ever heard him speak.
Only for those that can afford the internet.
thank you Al GOre for inventing the internet.....sincerely keyboard cat
@VinceIP korean starcraft tournaments are as nerdy, as american baseball is in its native scene. The word "Nerd" kind of doesn't hit it near the sun anymore, its a sport ;)
Where can I find that meme poster that they pan up in the video?
God damn it wish i was there....
I think I've done a great job at bringing Goatse to the real world.
Good news everyone!
very interesting stuff
not making to mainstream does not mean its not succesfull ! fuuuuuuuu gtfo
moot looks so sexy there <3
very cool video
holy shit MOOT!!!
i am 12 and what is this?
I don't fucking get it, the pre-ad loads and plays instantly, but the damn video won't load at all! I WATCHED THE DAMN AD, LET ME WATCH THE VIDEO!
I honestly have no fucking clue what the fuck is going on in this whole video.
Yada's surname is Chesse? =O badass.
You pronounce it "meem"? O.o
I though it was pronounced like a quick "meh-meh".
MOOOOOOOOT
Moot is the sex
I wish my last name was Cheese
@Knuxsega LAWL NOOB FAG LAWL!!
@KaptenN Well your retarded.
damn, none of you spend enough time in your basement to understand it
Please, plesae, please, please, interviewe moot
@PsychoPop The others are getting rich? Aside from Ben, who else is rich?
@KaptenN
me too... but yeah w/e I guess 'meem' is the proper way to say it.
MOOOOOTTT
@Tehkingofkebab Learn the fucking rulez newfag, rule 1&2 applies only on raids
moot is like a communist, and icanhascheeseburger is like fascism
whats a goatse?
what does "Meme" mean? i'm confused =(
moots a fagit
this is amazing. they got all of the giants of the internet together and they're actually communicating to each other intelligently.
More like "I can haz profits," amirite?
Where was Milhouse in this?
@StrayTheNomad RichER, to say the least. Like moot said, they are profiting from just copy-pasting memes others made.
@DJGuineaPigz google it, i never forgot my first goatse
@Aeonhem Those people are not even worth a reply.
You however I felt were worth my time
three wolf moon!!
mmmmmmm "smart water"
WHERE DID THIS TAKE PLACE?!
Moot's gay as always, even if he just had 12 seconds in this video.
@Anthony883 That was uncalled for. I've merely never heard it said in English before. Why would you take an innocent comment and reply with an insult? What's the fucking point?
@TranceElevation fudre toi, medre bouche
BOOBS!!
Internet culture will become the next world culture!?! I don't think so...
@KaptenN people pronounce it differently. I say "meem" but I have a friend who is more internet savy than me who says "meh-meh"
Geeky goodness. <3
My god, moot treats /b/ like a hopeless brat he was forced to get used to and mindrapes anons with his sick ideas like that facebook-BS and yet in this video he admits how he profits off it. What a fag...
@Noookum
Is it just me or was Moot dissing the other people at the conference?
RO RO
FIGHT THE POWAH
Moot FTW!
is his name really Kenyatta Cheese? Because that is undoubtedly the greatest name ever.
@DStyle86 uhhh i think you should rewatch the video you don't seem to understand what he was saying.
dude bro 3 wolf moon bro sick bro
@SaukaKumagae It's definitely pronounced "meem"
@DStyle86 you obviously dont understand the internetz and moot in general
What We’re Reading: iPad Addicts - Bits Blog - NYTimes.com
[...] What Makes a Meme Go Mainstream? — rocketboom.com Jenna Wortham says: Is internet culture on the verge of becoming the most dominant culture in the world? [...]
@akira357 YES SOMEONE DOES GET CREDIT. THESE ROCKET BOOM GIGANTIC DOUCHBAGS EARN PROFIT FROM SONY FOR DOING THIS SHIT. THEY STEAL OUR MEMES AND DONT GIVE ANYTHING BACK.
@communistsmustdie
WHAT MAKES YOU THINK THAT THEY ARE "YOURS" OR "OURS"? JUST BECAUSE YOU SEEM A MEME FIRST DOESN'T MEAN YOU GET INCLUDED FOR IT, LOL
@communistsmustdie I didnt kno Rocketboom was sponsor by Sony? But thats pretty down right lame. And I'm not talking about taking credits off of MeMe, but getting money from them. Its like getting pay to crack mama jokes in the corners, the jokes that your friends use on you.
I would lost all due respect if this is true, becuz thats just too low, and stupid. And all you people that support these faggets are a bunch of losers, and suckers. When you taking 4chan that serious, u're fucking insane
@tamsWTFvideos yeah... i looked it up on yahoo answers... i didnt go look at it...
OMG the cheezburger network CEO is beast.
Moot can't haz group hug.
How's your son? Unemployed. No wait he's making a living on memes. What's a meme? Never mind- he's actually unemployed.
Grimace Spotted in Background of Rocketboom’s Meme Report | Will Video for Food
[...] the most observant and cerebral viewers of this in-depth Rocketboom report (hosted by Caitlin Hill) will notice that McDonald’s Grimace walked by. Grimace, once [...]
214324
Lol at rocketboom by trying to get views by making videos about memes, kindof a sell out to this pathetic 4chan culture. Everyone who visits that has the mentality of a 13 yo. Hahaha lmao at some dudes comment, your stealing our memes! what a mug.
anonymous FTW
Nooooooooooo mooooooooooooooooot *dies*
@agolosha Like trolls?
wow all these faggots trying to interpret this are lame
he talks fast
lol, moot.
Oh shi-
the Internet is here!!!~!!!
testing...testing...am I on the internet right now?
anyone know where the picture at 2:40 is from?
call da amberlamps
I like how moot is the only person not to get into the huddle with the icanhascheezburger guy
Profit from a meme is fucking retarded and talking about them in depth is even more retarded
THE GAME
@PWNminator Damn you! I just lost the game!!
@PWNminator FUCK YOU!!!!
@dementedstickfigure Yeah, fuck that guy
People, time to leave high school behind.
Damn. I lost the game...!
OMG thats the founder of 4chan???
Somebody call an airstrike on that building cuz that website sucks
The black guy must be afro ninja!
And i do think its retarded how icanhazfailburgers gets money of memes they never made. And I hate is that they talk about Memes seriously. Memes are fucking epic. Dont think about them much, judge them, and hate them. And internet culture? No comment can describe the fail in that idea.
lol icanhascheeseburgerif it wasent for 4chan and caturday were would they b?
the missile knows where it is because it knows where it isnt
@agolosha
arby n the chief?
seriously?
does anybody know the picture at 2:38 ?
1.take a deep breath
2. think of someone u like
3. press F10 5 times
4. send this to 5 youtube videos
5. look at ur backround
@epicseizurenow That's what they said about the Renaissance, and the Enlightenment. Many new movements of culture and ideas start from a group that began from a common cause or common fondness. You really can't NOT think too much about meme's, they're going to be culturally significant icons in the near future.
@KuraiSouzou FFFFUUUUUU
@epicseizurenow agreed. including rocketboom. all they do is use 4chan to make moneys.
moot ahahahahaha 4chan rules ! moot is master troll xD
evrybdy CUM chek me out ahhhahahaahhahahaaa
ahahaha....group hug
@agolosha Newfag.
Guy at 2:56 is a newfag.
internet culture is great.. it brings people together...but it belongs on the internet if the world knows about it then it ruins its specialty
Jesus christ, this is the cancer thats killing the internet
THIS video RIGHT HERE.
fuck ROFLcon honestly, fuck M00T
fuck his roflcn wolf shirt thing
jesus christ a whole convention full of unfunny forced memes I might kill myself
@WonderfulMrShyne
no until internet culture gets funny it will never be a renaissance, like wtf
rick rolling and lolcats isn't funny
MOOT TALKS!
ITT trolling trolls
Like the entire Soviet Russia thing going through Youtube?
omfg where can i find that epic masterpiece at 2:50 ???
moot is right
icanhazcheeseburger stole from 4chan giving no credit
Fandom, fandom everywhere « by Erin Ptah
[...] A panel discussion on what makes a meme go mainstream, along with the mainstreaming of the concept of memes in general. [...]
LOL AT MOOT
Teh Lolz: It's serious business.