post a comment refresh page

Rocketboom

110 Comments on Brand Jacking and Subvertising

  1. aluall

    FIRST!!!

    9 months ago  ∞
    Reply
  2. pinkbandgeek

    Where can you find the add art at?

    9 months ago  ∞
    Reply
  3. UTubeReviewed

    Great episode.

    9 months ago  ∞
    Reply
  4. dothack200

    She is so pretty !

    9 months ago  ∞
    Reply
  5. hardworker424

    I’m extremely against the ingrained advertising we have today but don’t buy anything day is just stupid.

    Good vid.

    9 months ago  ∞
    Reply
  6. HammandClov

    Now you got companies willing to pay people to put advertising on their bodies. Could you imagine some gorgeous woman getting a lower back advertisement on herself that says, “Banana Republic.”

    A lot of it has to do with people wanting the latest things, yet some are only updated versions of what they already have. The Netbook is a complete waste given that you can get a basic laptop with twice as much on it than the Netbook and it’s cheaper.

    9 months ago  ∞
    Reply
  7. fustino5

    Coca-Cola 4 LIFE baby ;) (but milk is good too)

    9 months ago  ∞
    Reply
  8. TableTheIslander

    Nice video as always.

    9 months ago  ∞
    Reply
  9. m0r1arty

    Adverts + Votebots = Avril Lavigne getting over 2 million dollars (which is over 9000 btw)

    9 months ago  ∞
    Reply
  10. JERRYBOLAK

    very cool, love your videos

    9 months ago  ∞
    Reply
  11. Bucknik

    This reminds me of a public figure that I cover as a photographer quite often. EVERY TIME he comes in the room for an interview or press conference, he has a can of Coke or Diet Coke with him that he sits down right by the mic. It’s almost impossible to take his picture without it showing, unless you crop really tight. I bet he gets big bucks for that.

    9 months ago  ∞
    Reply
  12. WithYouSir

    Keep it up, rocketboom Joann. You deserve more exposure than this!

    9 months ago  ∞
    Reply
  13. excelgeo

    product placement hahahaha

    9 months ago  ∞
    Reply
  14. IMPMAC

    One film will have 100s of advertising involved. Just look at james bond.

    I tell you what, the next time you watch a movie. Count how many logos you see.

    9 months ago  ∞
    Reply
  15. Skipper01234

    lol saw her coke and chuckled becuase i am drinking one right now.

    9 months ago  ∞
    Reply
  16. Unsuperior

    Why is it that noone notices that the coke was yet another advertisement?…

    9 months ago  ∞
    Reply
  17. daexion

    On the one hand you are against ingrained advertising, but on the other you say a day in which people won’t buy anything in direct protest of the very advertising you are against.

    That is what the don’t buy anything day really is: a protest against advertising and over consumption. Mostly over consumption which just happens to be driven by the various marketing campaigns designed to elicit that very over consumption and impulse buying tendancies.

    9 months ago  ∞
    Reply
  18. micheldvorsky

    Heh, Schubert Wanderer Fantasy: 1:48-1:50.

    Very subtle!

    9 months ago  ∞
    Reply
  19. ajm2285

    I want a Coke now.

    9 months ago  ∞
    Reply
  20. maincharacter84

    I’m glad I subscribed. I get where those people are coming from, but right now we’re in a situation where we have to spend to get out of it. Sssucks!

    9 months ago  ∞
    Reply
  21. Lefkada18

    i like rocketboom :)

    9 months ago  ∞
    Reply
  22. wwickeddogg

    I wish there were more ads where I live, everything looks so plain here.

    9 months ago  ∞
    Reply
  23. SCARREDMIND

    nope.
    you dont buy your way out of debt.

    9 months ago  ∞
    Reply
  24. RunFlip

    o i like the girl

    9 months ago  ∞
    Reply
  25. maincharacter84

    I’ll admit I’m no economist, but an honest to goodness question. What do you think we should do?

    9 months ago  ∞
    Reply
  26. dakotamorgany106

    YESSS
    SHAM WOW!!!!
    ZOMYGOSH!!!

    9 months ago  ∞
    Reply
  27. BulldozerNDF

    LOL does anyone else notice that an add has NOT been added to the bottom of this video?

    9 months ago  ∞
    Reply
  28. Ook

    They cut the part where Joanne pours it down the drain!

    9 months ago  ∞
    Reply
  29. D4Shawn

    “we”

    That’s the whole problem. Whatever WE do, WE have to do it collectively. How about allowing people to trade freely using *ZOMG* whatever currency they (as individuals) choose, even if it’s not a currency that the government can inflate and spend on wars, bailouts, booms and bust, manipulation of interest rates, and whatever else our political masters deem to “our” advantage (whether we agree or not)?

    About allowing people to ask, “What should *I* do with *my* own money?”

    9 months ago  ∞
    Reply
  30. NintendoMugenFreak

    holy crap. Wow nice find.

    9 months ago  ∞
    Reply
  31. I’m erecting a 200 by 100 foot billboard that says:

    Joanne, you make my rocket go boom.

    (Glad you included Adbusters in your links.)

    9 months ago  ∞
    Reply
  32. SCARREDMIND

    quit with the social-conservative nonsence of bailouts & subsidies.

    if no subsidy or bailout had been available the banks wouldnt have made loans to those that couldnt pay them back, and businesses would have sorted them selves out & become more efficient.

    now its lower classes that are in crap and the CEO’s are still awarding themselves multi-million bonuses out of our tax money.

    yea we got a hole to dig our way out of, but the entire system needs fixed. starting at the TOP.

    9 months ago  ∞
    Reply
  33. GalaxySmith18

    I’m no economist either beut I think we should is monitor them and when we do catch them in action. Find them and then fine them, It seems fair to me.

    9 months ago  ∞
    Reply
  34. Play on your insecurities. You are NOTHING without PRODUCT X.
    You are a NOBODY until you BUY PRODUCT Y.
    You wanna be cool, hip, respected, loved, adored, intelligent,
    brilliant, sexy, etc etc etc…yeah even etc. Then BUY PRODUCT Z
    otherwise you are a low life who will end up as a sewer rat and nobody
    will even want to talk to you cause you don’t have the latest Hackberry.

    Yes advertising works. The billion$$$$ spent prove it. In a world of SHEEPLE, it’s not who you are,
    but what you buy or own that defines you. So go out and buy some soap
    and wash my mouth out with it. Imagine going against the grain.
    Damn you b-man.

    9 months ago  ∞
    Reply
    1. Basically advertising, no matter how cute, clever or smart is out to do one thing.
      Play on your insecurities. You are NOTHING without PRODUCT X.
      You are a NOBODY until you BUY PRODUCT Y.
      You wanna be cool, hip, respected, loved, adored, intelligent,
      brilliant, sexy, etc etc etc…yeah even etc. Then BUY PRODUCT Z
      otherwise you are a low life who will end up as a sewer rat and nobody
      will even want to talk to you cause you don’t have the latest Hackberry.

      Yes advertising works. The billion$$$$ spent prove it. In a world of SHEEPLE, it’s not who you are,
      but what you buy or own that defines you. So go out and buy some soap
      and wash my mouth out with it. Imagine going against the grain.
      Damn you b-man.

      9 months ago  ∞
      Reply
    2. Ook
      9 months ago  ∞
      Reply
  35. wandongluv

    It’s awesome to know, I wasn’t the only person excited to see the sham-wow guy!!

    9 months ago  ∞
    Reply
  36. bluebonfire

    Yes!!! The Sham-Wow guy!!! :D

    Not but seriously I think that ads are sometimes a bit too prominent in our society, but they are part of business. People need to make money whether you like it or not. Your job safety might be dependent on that ad helping your company do better. Think about it. ;)

    9 months ago  ∞
    Reply
  37. DaemonCorps

    Usually I tend to watch these mostly because of Joanne, but this one was actually interesting, the decapitation one, especially.

    9 months ago  ∞
    Reply
  38. sth128

    I like Joanne…

    9 months ago  ∞
    Reply
  39. QshesshoumaruQ

    it’s good that you can open a pop can with your hand now

    9 months ago  ∞
    Reply
  40. jsfitzgerrel

    I feel a B song coming on.

    9 months ago  ∞
    Reply
    1. Here a B-tune courtesy of Joe B-onamassa

      9 months ago  ∞
      Reply
      1. A SRV wanna be— I don’t even like this tune. It sucks. I only chose it for the “B”. I’m addicted to “B” “b” & “bees” Must have been the Bovril I ate as a kid.

        9 months ago  ∞
        Reply (Comments won't nest below this level)
  41. gameboyredpee

    0:10 vince from shamwow?? lol

    9 months ago  ∞
    Reply
  42. CirqueDuCloud

    THE SHAMWOW!

    IT DID NOTHING!

    9 months ago  ∞
    Reply
  43. GivesYouWings

    I feel like a Red Bull…

    (kidding)

    9 months ago  ∞
    Reply
  44. Chuck

    “Who can’t be a man ’cause he dosen’t smoke, the same cigarettes as me. I can’t get no, ah no no no.” - Mick and Keith

    9 months ago  ∞
    Reply
  45. gameboyredpee

    it did ur mom…

    haha couldn’t resist.

    shamWOW……..

    ʞuoq bonk ʞuoq bonk ʞuoq!!

    9 months ago  ∞
    Reply
  46. GaretTheAssassin

    Don’t we all?

    9 months ago  ∞
    Reply
  47. 9 months ago  ∞
    Reply
    1. If you can’t read the headline it says: For the person within

      9 months ago  ∞
      Reply
  48. 9 months ago  ∞
    Reply
  49. If you missed this yesterday….SONY’s latest hi tech toy

    http://www.theonion.com/content/video/sony_releases_new_stupid_piece_of

    9 months ago  ∞
    Reply
  50. How ads are really created. Try it, you’ll like it. (I can’t believe I used an insidious slogan.)

    http://www.tdbspecialprojects.com/widget.html

    9 months ago  ∞
    Reply
  51. We’ve come a long way baby!

    9 months ago  ∞
    Reply
    1. Ook

      Nice argyle sex, I mean, sox!

      9 months ago  ∞
      Reply
  52. 9 months ago  ∞
    Reply
  53. Spintown7

    Yeah, I keep all adds off my blog. Drive me nuts.

    9 months ago  ∞
    Reply
  54. Ad execs are always under pressure…

    9 months ago  ∞
    Reply
  55. Transformation…

    9 months ago  ∞
    Reply
  56. Kam

    9 months ago  ∞
    Reply
    1. 9 months ago  ∞
      Reply
  57. Charles

    Seriously, why does your quicktime version look like crap lately? Can you please fix it?

    9 months ago  ∞
    Reply
  58. mikekearn

    I’m the kind of person advertisers hate. I have never bought anything that was advertised at me, I use Adblock Plus to get rid of ads in my browser, when watching TV I mute the ads if I have the remote or ignore them if I don’t, and I tend to appreciate creative ads for their cleverness and then promptly forget what they were actually advertising. Now, if you’ll excuse me, I’m craving a Coke.

    9 months ago  ∞
    Reply
    1. Advertising is so ingrained in culture’s around the world that even people like you who say they hate and avoid advertising were actually hooked a long long time ago, before you could even decide such things. Advertising in its basest form is the ultimate form brainwashing. From politics to toilet paper. Your habits were well constructed long ago. Now if you’ll excuse me, I have to go sing my favorite tune before I have lunch.

      9 months ago  ∞
      Reply
      1. damn typos!!!

        9 months ago  ∞
        Reply (Comments won't nest below this level)
      2. Ook

        ARRGH!

        9 months ago  ∞
        Reply
  59. zeeslag123

    well don’t we all :P

    9 months ago  ∞
    Reply
  60. George4790

    What’s so wrong with advertising?
    I see no problem…

    9 months ago  ∞
    Reply
  61. razvanu

    Cool.

    In relation to online ads, AdBlock plugin for Firefox keeps me sane when browsing.

    9 months ago  ∞
    Reply
  62. funtime77777

    For some unknown reason, I feel like having a Coke!

    9 months ago  ∞
    Reply
  63. leron

    Things go better with Rocketboom.

    Even the tuber comments.

    I know a story about a decapitation. It involves a big truck, a Mustang convertible and a cop standing 100 feet from the point of impact, guarding a cardboard box placed open-side down on the ground….

    I have no objection to Joanne shilling Dunkin’ Donuts. Awesome coffee, reliably excellent, the choice among smart travelers for many years, even now that Starbucks is around too.

    9 months ago  ∞
    Reply
    1. My Gucci pushup bra is killing me.

      9 months ago  ∞
      Reply
  64. Galaxy101stary

    Not me, i want a dish of non-ads web pages

    9 months ago  ∞
    Reply
  65. ACWraith

    As long as I’m getting something and not paying to view ads, I like them. For instance, I’m a big fan of both Hulu and Funimation’s video portal. I use ad blocking software, but it’s mostly to stop ads that crash my browser and I turn it off on sites that I visit regularly so I can support them.

    That said, I live in a small town so the billboard-style advertising shown in this video is foreign to me.

    9 months ago  ∞
    Reply
  66. blackturtleshow

    Great report/discussion!!! I especially like the artists who alter advertisements in public places!!!

    9 months ago  ∞
    Reply
  67. chimeracreator

    While I normally ignore ads some ad campaigns are just too brilliant for me not to love. For example, I like Coke more than Pepsi since Coke has had one of the best advertising campaigns ever. Now, if you don’t mind I need to watch a few Coke ads on youtube because they’re just heartwarming.

    9 months ago  ∞
    Reply
  68. gurkhaboy

    From 0:33-0:39 there is background music which I heard before on Rocketboom.

    Can anyone please tell me who performs it and what is the name of the piece?

    9 months ago  ∞
    Reply
  69. C-C where are you? Kam where is my Fuckitol? Another casual Friday waiting for Saturday or Sunday…take your time. You may even want to use my Tune (hint, hint…)
    on something out of the ordinary.

    OM SHANTI

    9 months ago  ∞
    Reply
    1. C-C

      Just over here standing in the shadows dude; again wondering why I still come to this site.

      9 months ago  ∞
      Reply
      1. I get you. It’s not the same here anymore. The entire “family/living room” feeling is gone. It’s just a busy mess. I’ve repeated myself 1000 times. here’s a stupid analogy, but it’s all I can think of after taking 3 Fuckitols ( thanks Kam-they really work!!!)

        If I walk by your house and call you names but you’re not home, you’ll never know about it, right? Same here. We can respond to the Tubers, but they don’t even know because they are in TuberLand. I know Drew gets it. But it seems there are darker forces at work here. Since you have a marketing business I think you understand as well. I shant say no more.

        Hey C-C check out my new tune called Be Buddha™ (click on my nic)

        Se ya bro

        9 months ago  ∞
        Reply (Comments won't nest below this level)
    2. Kam

      9 months ago  ∞
      Reply
      1. Kam

        9 months ago  ∞
        Reply (Comments won't nest below this level)
      2. leron

        Ha!

        This one is going on my office wall.

        9 months ago  ∞
        Reply
  70. Ook

    How do the phonetics of that British “what” go, the Lemon Pledge “what” [whu' et]?

    9 months ago  ∞
    Reply
  71. TimeDawg

    Add art is amazing.

    9 months ago  ∞
    Reply
  72. dasK1nd

    awesome, as usual.

    9 months ago  ∞
    Reply
  73. manuelito1233

    The fact that it’s literally everywhere, photosopped and pumped out?

    Nothing.

    9 months ago  ∞
    Reply
  74. cowofwhat334

    i swallowed a piece of string yesterday on a dare, now my throat is shit and it hurts to swallow, eat, and cough ( i have a cough) should i see a doctor? any tips?

    9 months ago  ∞
    Reply
    1. Buy a rope and a chair. Then JUMP!

      9 months ago  ∞
      Reply
  75. DuralastTurbo

    Get Firefox or Netscape & use the add ons called ’stop autoplay’, ‘noscript’, & ‘rip’ (remove it permanently). Between those 3 your browsing speed is greatly de-spammed =) Also U can use ‘youtube comment snob’ 2 hide misspelled or otherwise foul comments on pages such as this - fuckers =D

    BTW, some1 tell this dyke 2 stop dressing like a fuking librarian. If U H8 being pretty so much, Y torment ya’self with a career in broadcasting??? sick

    9 months ago  ∞
    Reply
  76. DuralastTurbo

    Yes - & if it goes into yer’ guts can cause even more probs. What next - try 2 win a bet in a game of ‘I bet I can chop your right hand off’?? idiot

    9 months ago  ∞
    Reply
  77. archaedemos

    yur vids are too short (:

    9 months ago  ∞
    Reply
  78. netiaz

    Drink Coke.

    9 months ago  ∞
    Reply
  79. Great video! You are a fabulous talent and your videos are a joy to watch! You ought to be on television. This is some of the finest humerous and informative content I’ve seen in any venue - let alone on the net. You truly are a breath of fresh air. I look forward to each new post. “The Longest Words in the English Language” was amazing. All of them are well-written and delivered at a perfect pace. OK, occasionally I have to back it up to follow some of the transitions, but that is part of what makes your work exceptional. You are extremely witty, very intelligent and your timing is spot-on! I could easily imagine you doing a segment on The Daily Show.

    Wait… if you did have a segment on The Daily Show, you’d probably wind up doing a spin-off like The Colbert Report. Seriously, you’re that good. And far, far more attractive than either John or Stephen…

    Heck, who wouldn’t find a beautiful, extraordinarily intelligent woman attractive, anyway? Right. Republicans. But, other than them? Certainly not some of your commenters, who seem absolutely smitten.

    *** Insert dreamy music and heavy sighs. ***

    Anyway, I am now surely one of your biggest fans (though not literally…) and I can’t wait to see you succeed beyond your wildest dreams! (Unless, of course, these are your wildest dreams, in which case, Joanne, let me be the first to offer my congratulations on your success!)

    P.S. - As you suggested, I’m off to get add-art for Firefox. I wonder if they have a similar plug-in for Opera? Hmmm…

    9 months ago  ∞
    Reply
  80. here4good

    sigh. whatever happened to good ol’ commercials. then again, i hate commercials. i take it back.

    9 months ago  ∞
    Reply
  81. FEELING LOW?

    9 months ago  ∞
    Reply
    1. NOW I REALLY DON’T GIVE A SHIT.

      9 months ago  ∞
      Reply
  82. The Rise and Fall of Cocaine Cola :::: A History Lesson

    http://www.lewrockwell.com/jarvis/jarvis17.html

    9 months ago  ∞
    Reply
  83. Leonardo

    Damn, look who we have here…

    I remember years ago I stumbled across a programme of MTV Europe. I don’t even remember the title, I just remember there were running and roaring cars all the time and the supposed best songs of the week expurgated down to top. Worthy programme of the sheer rubbish on air that is everything branded MTV.

    But… but… but…

    I noted a pretty and funny english girl so gifted and talented to carry alone the whole burden of the channel, and up to turn me into a regular to her programme. One of the best pieces I recall was one of this girl wearing the jersey of the national team of football of Portugal attempting some disgraced juggling of the ball on the ceiling of a building somewhere in London. I think it was a year of the world championship of football.

    Now, years after, I stumble across this site and meet again this wonderfully matured Joanne that with the same style, light and amusing but penetrating like a sword, is confronting nothing less than the MASTERS OF LOGO, and a number of other sons of a bitch that prey on our rights of citizens and Intenet users.

    Keep on with the good work, Joanne. It’s nice to see that on these issues you are speaking also in my name, to tell nothing of your contents that are very informative and “a regular antidote to mainstream media”.

    As you have a considerable feeb-back I won’t be posting over and over again to tell how charming and smart I think you are. But I look forward to your next videos, and if I have a comment on point I won’t fail to let you have it here.

    Bye from Italy

    9 months ago  ∞
    Reply
    1. That was the best 100th comment ever. Leo from Italy, check out the archives and come back. We need sane people in here to drown out the tubers. BTW, what ever happened to Casual Friday?

      101

      9 months ago  ∞
      Reply
  84. DerSuperJerome

    you’re hot baby :D

    9 months ago  ∞
    Reply
  85. JohnNikshMarcelo98

    As usual BUYING-DISPOSING and again BUYING-DISPOSING….
    LOL Coca Cola.
    I like your reporting your so confident

    9 months ago  ∞
    Reply
  86. nalexander21

    Superb editing, timing and content - makes one a little thirsty…

    9 months ago  ∞
    Reply
  87. [...] via Rocketboom » // share this [...]

    9 months ago  ∞
    pingback
  88. EnhancedNightmare

    God I’m thirsty … I’d drink some coke. Hey there so much dust on my desk too!

    9 months ago  ∞
    Reply
  89. vandealex

    agreed

    9 months ago  ∞
    Reply
  90. redrum0127

    finally someone came out and said it. thank you and viva revolution

    9 months ago  ∞
    Reply
  91. littlehotsalsa

    Adbusters mag. is a must read . check your local mag store 4 Adbusters!

    9 months ago  ∞
    Reply

Leave a comment

Allowed HTML: <a> <img> <object> <embed> <b> <i> <strike> <blockquote> <code>
Sign up for Gravatar for a user icon


Recent Comments



[x] Close this window.